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HillaryvsTrump (6)

Clinton vs Trump – What The Digital Landscape Tells Us.

With the first 2016 Presidential Debate kicking off today, we figured there’s no better time than now to dissect the candidate’s’ strategy on the platform they use most – Twitter. PropheSee’s analysis of their social media strategies brings to light the fact that the Presidential Race is in fact, much tighter than what most may think,…

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5 Metrics You Should Be Tracking To Ace Snapchat Marketing.

  Snapchat has quickly become the social platform all marketers are trying to leverage in every possible way to yield higher ROIs from their digital efforts. This comes with no surprise at all, given that Snapchat has over a 100 million active daily users & 10 billion daily content views. Nope, that wasn’t a typo…

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Lakmé Fashion Week Winter/Festive 2016 on Digital.

Lakmé Fashion Week 2016 (LFW), just came to a close with a much talked about finale by couturier extraordinaire, Sabyasachi. With all the glitz & glamour surrounding the events, we saw everyone from Bollywood royalty to high fashion critics, world renowned bloggers & leading publication editors descending upon Mumbai. PropheSee tracked all the chatter surrounding…

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Lakmé Fashion Week Winter/Festive 2016: Day 1

Key Highlights: Twitter had the most chatter but Instagram witnessed nearly 98% of the engagements yesterday. If you’re a brand participating at LFW this year, make sure you effectively use your Instagram presence! This also showed that the audience actively interested in content pertinent to Lakme Fashion Week is on Instagram, not Twitter. The largest…

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The New Instagram Insights You’ve Been Looking For.

PropheSee analyzes hundreds of thousands of Instagram handles + millions of pieces of content every day to empower brands with actionable insights to optimize their Instagram strategy. Now, we know there’s no dearth of “analytical tools” in the market, but what all our users unanimously called out was the lack of an intelligent insights provider.…

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IPL 2016: Social Media Review.

The 9th edition of the Indian Premier League came to a close last weekend with the Sunrises Hyderabad emerging as the winners. Given the large amounts of conversation & content shared across social media channels, there’s no surprise that several brands tried to ride the 2016 IPL wave to build new audiences, engage their users…

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The 2016 Cannes Film Festival on Social Media

Among the biggest & most well known film festivals globally, The 2016 Cannes Film Festival was much talked about across social media. Whether it was what the stars wore on the red carpet, critics’ reviews on upcoming releases or just the weather – it seemed that everyone had a lot to say & you guessed it…

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Decoding Social Spending Strategies.

Have you ever asked yourself the following question: “Is my competitor making unbelievable content that goes viral or is it enhanced by spending?” If yes, jump ahead. If no, you definitely should be. As the struggle for brands to attain higher organic reach grows, social spend strategies are growing in importance daily. PropheSee’s Promoted Post Detection…

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[Press Release] PropheSee Raises SEED investment of USD 516K (INR 3.3 Crores)

New Delhi, December 10, 2015: PropheSee, a Delhi-based digital analytics startup has raised Rs. 3.3 Crores (USD 516K) in angel funding through a co-investment from the Indian Angel Network (IAN) and Stanford Angels and Entrepreneurs India (SA&E India). PropheSee is a Software as a Service (SaaS) platform that empowers brands with data driven insights that…

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Revenue Generating Media: How To Drive Traffic & Sales From Instagram.

With over 300 Million active users, 75 Million posts shared per day & an the highest average referred sales order value of US $128, Instagram has emerged as a key social media platform among others. The rapidly peaking popularity of Instagram indicates an emphasis on the power of quality content, a signal to brands who…

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